In Shanghai: Winners of the Ninth ‘Golden Pinwheel’

In Feature Articles by Porter Anderson

The Golden Pinwheel illustration competition this year in Shanghai has 19 international markets among its top honorees’ colorful work.

Fairgoers tour the Golden Pinwheel exhibition, showing winning artwork in the 2024 China Shanghai International Children’s Book Fair. Image: CCBF

By Porter Anderson, Editor-in-Chief | @Porter_Anderson

See also:
Shanghai’s Children’s International Book Fair Draws 41,263 Attendees
Shanghai’s Book Fair: Bright Stands, Busy Meetings

Opening Day Programs at Shanghai’s Children’s Book Fair
Rights Roundup: En Route to Shanghai Children’s Book Fair
Bologna and Shanghai Children’s Book Fairs: Collaboration
China Bestsellers in September: Kids’ Books Ahead of Shanghai Book Fair
China Shanghai Children’s International Book Fair: A Preview
China’s Shanghai Children’s Book Fair Names 2024 Dates
Shanghai’s Children’s Book Fair at 10: A Fifth Year for Its Bologna Partnership

Acclaimed, Sophisticated Illustration Work
While the China Shanghai International Children’s Book Fair has benefited from its collaboration with its six-year (of 10) collaboration with Elena Pasoli‘s Bologna Children’s Book Fair (BCBF, March 31 to April 3) and Jacks Thomas‘ Bologna Book Plus in many ways, one of the key elements being a fine understanding of how much a trade show can do to support illustrators and the importance of their work in the international book trade, especially, of course, in young people’s literature.

This year’s competition in September released its finalists for what then becomes a “people’s choice” program, with the public asked to choose their favorites from a field of 66 pieces, 50 of those in the “book publishing category” and 16 in the “commercial” category.

Those finalists this year have represented 19 countries and territories on six continents. Based in younger applicants, the youngest finalist-illustrators were 22 years old.

The jurors were Yukiko Hiromatsu (Japan); Jon Klassen (USA); Morgane Vasta (France); Xiao Aozi (China); and Yao Hong (China) for the book-publishing classification. Jurors Hadi Barkat (Switzerland); Giacomo Benelli (Italy); and the singled-named “Tango” (China) handled the commercial imagery entries. Together, they reviewed 2,584 entries “using a shared online system and finalized their selections via digital conference.

What we’ll do here is give you a taste from each of the two categories and then direct you to the Golden Pinwheel pages online for you to learn and see more if you’re interested.

In the commercial category, for example, a couple of entertaining winners are from a series that might remind you a bit of its inspiration, Where’s Waldo” y Martin Handford.  The Morganti series of illustrations include the “Crispy McBacon” series, from the 33-year-0ld Italian illustrator Daniele Morganti was created for McDonalds Italy, and features Crispy McBacon: Library, Crispy McBacon: Museum, and others.

Here’s a look at one of these works, and you can find them all here.

From the ‘Crispy McBacon’ illustration work by Daniele Morganti. Image: CCBF

And from Parvin Heydarizadli in Iran, An Ominous Shadow on the Wheat Field is, as the artist writes, “about war and its destruction. A few sentences from the story: The war suddenly begins. It passes over the heads of the peasants and casts its ominous shadow on the ground. War does not give men the chance to say goodbye to their children. War kills and displaces innocent people…”

And you can see more of this work here.

From the ‘Crispy McBacon artwork of Parvin Heydarizadeh. Image: CCBF

More on this year’s Golden Pinwheel competition program at Shanghai is here, with many images.

The entry to the Golden Pinwheel exhibition at the 2024 China Shanghai International Children’s Book Fair. Image: CCBF


More from Publishing Perspectives on the China Shanghai International Children’s Book Fair is here. More from us on China’s market is here, our closely followed China Bestsellers series produced in association with Beijing OpenBook is here, more on illustration in the book business is here, and more on children’s books is here.

About the Author

Porter Anderson

Facebook Twitter

Porter Anderson has been named International Trade Press Journalist of the Year in London Book Fair's International Excellence Awards. He is Editor-in-Chief of Publishing Perspectives. He formerly was Associate Editor for The FutureBook at London's The Bookseller. Anderson was for more than a decade a senior producer and anchor with CNN.com, CNN International, and CNN USA. As an arts critic (Fellow, National Critics Institute), he was with The Village Voice, the Dallas Times Herald, and the Tampa Tribune, now the Tampa Bay Times. He co-founded The Hot Sheet, a newsletter for authors, which now is owned and operated by Jane Friedman.